Below are a number of tips for page layout, text styles and fonts. Before starting your project, read these tips and you may save yourself a lot of time and headaches!
Know ahead of time what you are trying to
accomplish and know how you wish to accomplish it.
Fonts used by both client (you) and vendor
(printer/service bureau) MUST be of the same vendor, name and manufacturer.
Create outlines in programs like Freehand or
Illustrator. NEVER use the style sheet "Outline" command.
Likewise, never use the style sheet "Shadow" for your type.
Create drop shadows in a drawing program or your page layout program,
where you can control them.